premier league viewing figures china

Amongst the so-called Big-Five leagues in Europe, which include the top-tier football leagues of England, Spain, Italy, Germany and France, the combined revenue of all ET since Oct. 20, 2018 (Chelsea-Manchester A contract has been signed with Tencent Sports after its Judging by their behaviour over the last few years, it is clear that Chinese owners are at peace with the fact that, to attract the players necessary to establish the Super League as a serious force, their outgoings must be truly gargantuan. Broadcasters Audience Research Board (Barb) revealed that a 6% decline in total viewing figures happened during the same time. China's manufacturing activity contracted in April, official figures showed Sunday, due to tapering global demand and slow domestic recovery after Covid-related curbs were lifted. Last updated on 17 September 202017 September 2020.From the section Premier League. That has burst open the floodgates in terms of the Premier League's popularity in the world's biggest and fastest-growing market. Philadelphia and Raleigh tied for fourth place. This means that we may include adverts from us and third parties based on our knowledge of you. While there has been a parochial tendency to write off ambitious foreign football competitions in recent times, the Chinese Super League is different. and other data for a number of reasons, such as keeping FT Sites reliable and secure, According to Danny Lee of the South China Morning Post, over 70 percent of the 2.1 billion soccer fans in the world follow the Premier League making it, substantially, Date published: Wednesday 7th October 2020 11:14 - Sarah Winterburn. In China, the beautiful game appears primarily to be a Machiavellian tool of self-furtherment. Were declining viewing figures for the Premier League to become a trend in the longer term, and were similar trends to emerge elsewhere in Europe, football on the continent would already be in a critical financial situation. It now looks like it is from an alien planet. For the Premier League, this comes at a time when a fall in viewing figures has shaken the industry. But crowdless is all there is on offer, so we watch it regardless. To be specific, Sky Sports racked up 4.5 million viewers, which has now been confirmed as the highest numbers in the history of the company. President Xi Jinping has sanctioned massive state spending at a grassroots level, while the Chinese Super League represents an attempt to furnish the country with a domestic division worthy of its name. In total, the Premier League accounted for 185,000 hours of global TV coverage last season, making it far and away the most popular sporting competition in the world. Accessed May 01, 2023. https://www.statista.com/statistics/240891/geograhical-distribution-of-global-premier-league-tv-audience/, Sports Media Watch. Man United-mania set to blitz China again The silly thing about this is that they obviously did have a good day, with lots of people watching their output. Chelsea news: The Blues have reportedly been turned down by their former boss as Mauricio Pochettino closes in on manager job. Worryingly, in their attempts to make China the foremost footballing nation on the planet, economic strife in European football would no doubt suit the Chinese government well. In terms of transfers, wages and so on, the Premier League and its European associates are already suffering from little short of hyperinflation. Hence why the likes of Sunderland and Spurs are traipsing all the way to faraway lands to play in anonymous tournaments on pitches that have taken their toll on key players. Analysis and opinion from our chief football writer. The Premier League has agreed a new broadcast deal in China to cover the rest of the 2020-21 season. WebIn China, Premier League audiences were 6% up on last season. These enterprises realise the value of the EPL teams as vehicles to promote their specific brand to a wildly receptive Asian audience. "Whether they are at the ground in person or watching all around the world on TV, fans know what they will get from a Premier League game. (Image: VALERY HACHE/AFP via Getty Images). It is a relationship that Japan Today has described as decades in the making and the site suggests that British football is so popular primarily because it was the first European soccer to be broadcast regularly in Asia. There may be a little evidence that smaller games are attracting less than would be typical and that bigger games are pulling a little more. However, Stephen van Rooyen, Skys executive vice president and chief executive offer, UK and Europe, has confirmed that Sundays finale was the broadcasters most-watched Premier League final day on record. We want as many people as possible to see Premier Leagues matches. For a full comparison of Standard and Premium Digital, click here. Its no coincidence that Premier League teams invest so much time and money in Asian territories during the preseason. Very decent again, by their norms. Statista. Related readings: Chinese spending certainly isn't limited to Tevez, and this for a league with an average attendance of little over 24,000. By spending in such lavish fashion, Chinese sides are changing the way that their European rivals do business. So, during the 2016 January transfer window, Jiangsu Suning secured the services of long-term Liverpool target Alex Teixeira, trumping Liverpool's 24.6m offer to Shakhtar Donetsk with a stonking bid of 38m. On such an uneven financial keel, the normal rules of competition are horribly, grotesquely skewed. Saturdays Manchester City-Arsenal game averaged a TAD of 476,000 viewers. "That said, we are obviously happiest when we can match strong revenue with good viewing figures. If you are an admin, please authenticate by logging in again. That hampered clubs like Manchester United from building on their fanbases in the world's most populous country, where the English champions believe they have 71 million fans. You can change your cookie settings at any time but parts of our site will not function correctly without them. We have the history, the tradition, the football culture, and nothing will be able to usurp that, no matter how much money is ploughed into enterprising foreign leagues with pretensions to feasting at football's top table. This matched 2019 as themost-watched final fixture round everwith a TAD of 2.2 million viewers across all platforms. Thus, the Premier League was the first major European division to truly be seen by the Asian public and subsequently left a historical imprint on the public. When it comes to the latest overseas league to take on the old powers of Europe, there seems to be a comprehensive new strategy for overcoming the biggest and most illustrious clubs. The household reach for live coverage only was 978 million homes. However, this is all speculation. The ideal entry-level account for individual users. UEFA sign deals in three-year blocks for their football coverage, so while broadcasters are now locked in from 2021-2024, UEFA should be relatively able to cope with a drop in viewers for now. The latest rumours and stories from around the world of football. Premier League viewing figures - Main Event only (missing weeks) 2nd Feb - 190,000 9th Feb - 133,000 23rd Feb - 97,000 2nd March - 94,000 23rd March - 62,000 30th Then you can access your favorite statistics via the star in the header. China fans get free-to-air English Premier games, ZZ leaves Charlton in search of Premier start, Barclays Asia Trophy set to sparkle in Beijing, Charlton: China's World Cup misery saddens me, Man United-mania set to blitz China again. The bad news for the governing body comes amid a backdrop of potential turbulence in the future, with the European Super League proposals still hanging around, while broadcasters are facing difficulties amid the ongoing pandemic. Most Super Bowl wins by NFL team 1967-2023, Average ticket price in the NFL by team 2021, FIFA World Ranking: top male soccer teams 2022, Athletic footwear global market share by company 2015, Health & Fitness Clubs - Statistics & Facts, Sporting goods industry in the U.S. - statistics & facts, Profit from additional features with an Employee Account. BEIJING: Chinese soccer fans will be able to watch English Premier League matches on free-to-air television again from next season in a move welcomed by the league's commercial director on Tuesday. You may also opt to downgrade to Standard Digital, a robust journalistic offering that fulfils many users needs. The English Premier League attracted a TV audience of 4.7bn last season, with China accounting for the lion's share of viewers. WebC Until 2005, the attendance figures in NPB were estimated by the home teams. Illegal streaming is an ever-present issue to build into these numbers. Premier League viewing figures - Main Event only (missing weeks) 2nd Feb - 190,000 9th Feb - 133,000 23rd Feb - 97,000 2nd March - 94,000 23rd March - 62,000 30th March - 79,000 13th April - 75,000 Some weeks missing Manchester City v Liverpool READ MORE: Images of the Beautiful Game From Mexico, Serbia, Iraq and Beyond. "We and our clubs have an extremely passionate fanbase in China and are looking forward to working with the team at Tencent to engage with fans in new ways over the coming season," said Premier League chief executive Richard Masters. Why wouldnt they be? The publicity-savvy Sheikh Mansour, the Emirati owner of Manchester City, is acutely awareof the benefits of intelligent presentation to Asian publics. But one thing is not in doubt, football is an incredibly resilient sport, even if its finances are not, and it currently seems that it will always have a TV audience, but how big that will be in the long term remains to be seen. Football TV without crowds is it any good? While figures for UEFA had improved for the group stages from the 2018/19 season to the 2019/20 campaign, the latest figures have seen this year's competition drop below both of the last two years' results - significantly so on last year's results. This out-performed Saturdays show, which claimed 2.6m to 3.1m 24.5% of the available audience. This is investment on a scale never attempted before, with the money involved dwarfing that of Major League Soccer, for instance. "The Premier League is considering a strategy for China which has been successful in many regions in Africa whereby at least one match each week is guaranteed free-to-air coverage," he said. Meanwhile, China is beginning to make an impression on the European transfer market. Arsenal v Sheffield United had a low of 743,000 and a high of 1.1 million: more typical of a non-big Sky game. One only needs to look to Major League Soccer, the J-League, the A-League, the historical NASL, and various extravagant vanity projects in the Middle East to see that attempting to compete with the grand old clubs of Europe, whether directly or on a limited scale, is more often than not a fruitless endeavour. One of the main catalysts for the fall in numbers has been a lack of people watching matches in public areas, such as pubs and bars across the world, with viewing figures understandably taking a big hit. It suits Chinese Super League owners to keep spending so lavishly, because lavish spending has the potential to compromise the integrity of European football. Obviously, this isnt true. There were 262,102 hours of Premier League coverage broadcast around the world last season, reaching 1.03 billion homes for all broadcast types. WebThe English Premier League (EPL) is widely regarded as one of the most exciting and popular soccer leagues in the world. Norfolk was second and Cincinnati was third. There is a feeling that, no matter what happens, European domestic leagues will always sit astride the globe. The Liverpool versus Chelsea fixture on 28th August, shown on NBC and Peacock, delivered a TAD of more than 1.4 million viewers to rank as themost-watched live Premier League match in US history. Manchester Citys dramatic comeback victory over Aston Villa to secure the title posted a TAD of 955,000 viewers on the NBC commercial network and Peacock, marking themost-watched match from the final round of Premier League fixtures on record. Sundays Chelsea-Liverpool on USA Network averaged a TAD of 1.04 million viewers to rank as third-most watched Premier League match ever on cable. In the long term this may lead to a decay in numbers; it certainly isnt likely to lead to an increase. As Manchester City and Liverpool contested a thrilling title race, a global audience of 3.2 billion for all programming watched the action between August 2018 and May 2019, an increase of six per cent. 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